Since my first job in high school working retail at Ulta, I've worked in event coordination, nonprofit, music business, recruiting, medical office management, and a fitness start-up.  My varied experience has allowed me to work with people from every industry, and I've learned so much along the way about business, marketing, and management strategy.

Here are a few tidbits of my previous experience not included on my resume.

+ I helped start the Malibu Farmer's Market as an admin assistant for The Cornucopia Foundation. I attended City Council meetings, fought for signatures in a parking lot against the competing market foundation, and helped recruit vendors for the market opening. 

+ As an intern at Spaceland Productions, I learned the ins and outs of live music production. My favorite part about the internship was discovering new bands as I counted out their tax withholdings.

+ I chose to stay and take more classes over the summer at Pepperdine rather than going home to a humid Chicago summer. I spent those summers as a Conference Coordinator for Pepperdine, organizing hospitality arrangements for groups staying on campus for special events. 

+ I'm a musician by night - my husband and I have a folk band. You can listen here.

+ While I was managing Urban Med, my boss opened Speedplay and asked me to help start it - overseeing everything from the buildout to hiring staff to marketing. I love the hustle of a start-up environment, and building a business from scratch has been the most rewarding thing I've done so far.

++ Accomplishments

Speedplay:

--Started 2 studios from scratch with a limited budget :: made an idea into an established business.  Staffing, grassroots social marketing, community marketing, brand development, and company structure/business development.

--Brought Speedplay brand up to a competing level with established brands within 6 months of inception with very limited budget and resources

--Without increasing expenses, Speedplay saw an 86% increase in sales in six months by implementing plans to alter pricing options, update class program design, and start a more effective retention program

--Developed all systems currently in place to make Speedplay run, with consistent revision and evaluation to make all processes run smoother

--Directly influence sales with creative promos and pricing options. Campaign months generate an average income increase of 23%.

--Recommended and implemented successful retention program that generates an average profit increase of $1000/month.

--Improved company-wide communication with Slack

Urban Med:

--Increased client visits by about 50% within 2 months of starting as front desk associate due to organization and client outreach improvements

-- Realized that accounts receivable were not being tracked correctly or efficiently. Developed a system to track claim payments and increased collections by 125% in less than a year

--Project managed a complicated office move and buildout, overseeing every step of the process from searching for new spaces to choosing finishes to working with contractors to seamlessly communicating move to clients.

--Implemented a bookkeeping system

--Smoothly implemented new scheduling software to increase efficiency and maximize income

--Helped develop a successful ongoing partnership with Goldenvoice and organized all logistics to provide on-site wellness services to employees, staff, and artists at Coachella and Stagecoach.